Researching your Export Markets

Overview:

• Learn how to focus on the key decisions driving market information needs – why is the information needed?
• Understand the need to become more discriminating – about information that is ‘need to know’ V’s ‘good to know’.
• Learn how to access a wider range of export information – making the best use of resources available.
• Find out how to take a planned approach to gathering research information – to establish a robust market intelligence gathering process in the business.
• Understand the need to research markets before making decisions on market entry / development.
• Understand the link between research and better export planning decisions, and better export market outcomes.

Following the workshops each participant will receive one half day 1:1 mentoring session to help you apply what you have learned to your business.

Terms and Conditions

• Participation is limited to two delegates per company per workshop.
• If there is insufficient demand for workshops we reserve the right to reschedule or cancel.
• The booking fee is refundable if more than 10 working days’ notice of cancellation is given.